Fashion: How To Find Your Personal Style

A friend once succinctly summed up personal style as the point at which someone can see a pile of your clothes on the floor and instantly recognise them as belonging to you. There have been some men in history whose personal style was so strong that this might apply. Street-style photographer Mr Bill Cunningham often cycled around New York City while wearing beat-up chinos and his bleu de travail, a cobalt blue French workman’s jacket historically worn in French factories and countryside. Mr Johnny Cash was the Man in Black, a uniform that his tailor, Mr Manuel Cuevas, forced upon him in 1956 when the singer needed a new set of clothes for a tour. And few uniforms in modern history are as iconic as Mr Steve Jobs’ black Issey Miyake mock-neck sweaters, mid-blue Levi’s 501 jeans and grey New Balance sneakers – a look he made part of his personal brand. A museum curator could hang up these clothes in an exhibit and the items would not be seen as incidental to the lives of these men, but rather as the sloughed-off skins of spirits now departed. When it comes to dressing, personal style is the holy grail. One doesn’t need to pare things down so ruthlessly as the men above, who defined their look around a single uniform. But having a sense of personal style means looking stylish without feeling like your clothes are an awkward artifice. True personal style is an extension of you – a visible representation of your identity, personality and place in culture. Unfortunately, developing this can be a long, painful process that requires a lot of experimentation and some self-reflection. After all, you are answering the difficult existentialist question, “Who am I?” However, you can make this process a little easier by keeping four things in mind.

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