Fashion: LOEWE Paula’s Ibiza Collection Is A Bohemian Summer Dream

The annual release of LOEWE’s Paula’s Ibiza collection is fast becoming one of our favourite things about summer, an event we look forward to almost as much as Wimbledon or that first pitcher of Pimm’s. What started in 2017 as a left-field collaboration between the Spanish fashion powerhouse and a little-known, hippie-era boutique has since blossomed into one of the fashion industry’s biggest success stories, a brand-within-a-brand which is still going strong as it enters its sixth season.

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